About the Author

Diana Shepherd, CDFA®

Diana Shepherd has over 30 years of experience as a marketing, branding, SEO, copywriting, editing, and publishing expert. As Content Director for Family Lawyer Magazine, Divorce Magazine, and Divorce Marketing Group, she oversees all corporate content development and frequently creates SEO-friendly videos, podcasts, and copy for family law and financial firms. The Co-Founder of Divorce Magazine and Divorce Marketing Group, Diana is an award-winning editor, published author, and a nationally recognized expert on divorce, remarriage, finance, and stepfamily issues. She has written hundreds of articles geared towards both family law professionals and divorcing people, and she has both performed and taught on-page SEO for 20+ years. Diana spent eight years as the Marketing Director for the Institute for Divorce Financial Analysts® (IDFA®), and she has been a Certified Divorce Financial Analyst® since 2006. While at IDFA, she wrote, designed, and published The IDFA Marketing Guide, and she also created seminars for CDFA professionals to present to family lawyers (approved for CLE), as well as to separated and divorcing individuals. She has represented both DMG and IDFA at industry conferences and events across North America, and she has given marketing as well as divorce financial seminars at many of those conferences.


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    Charlotte Eddington

    Your comments about using a daily plan, were interesting. I hadn’t thought that reacting to phone calls, emails, or interruptions, were considered not being productive. But, your comment about planning time to make phone calls and look and emails, helps me to see your point. Being organized is essential for success, and sanity in my case. Even during hard situations, like dealing with divorce lawyers or keeping up on financial obligations, staying organized can be very helpful. Thanks for sharing your comments.

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    Mike Joynes

    I’m a Personal injury lawyer in Norfolk. The power of 3 is a great way to stay on task and make sure you are holding yourself accountable. Really enjoyed the article.



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